About me (the short version)

Name: Ed Davies

Occupation: Passionate marketer and copywriter

Mission: Bridging the gap between great products and eager customers

Background: Born and raised in the UK, moved to Zurich in 2019 to pursue a career in marketing. Worked across startups and corporates for 6 years, building skills and experience, becoming an expert in content marketing.

My story (the long version)

I have been writing poems and short stories since I was a young child, and creativity has always come naturally to me. Whether it was writing or problem solving, I was always the one to find the creative solution.

At university I learned how to turn piles of tedious historical texts into succinct and effective arguments. Combined with my instincts for creative writing, critical thinking, and problem solving, a great career in content marketing lay ahead of me.

Graduating from the University of Leeds in 2018, I moved to Switzerland in 2019 and have not looked back. I started at EF Education First, learning the ropes in a large and dynamic marketing team. In 2021 I joined Seervision AG, a dynamic startup with a tight team and a drive to become something great. In 2022 I took my first steps as a freelancer, but moved back to the corporate world in 2023. For 2 years I worked with LiveWell by Zurich, a health and well-being app created by Zurich Insurance. I built great things and expanded my content marketing skillset as part of a global team.

In 2025 it was time for something new, and here we are again.

My mission

My job is and always will be to create connections between brands and people. Marketing serves to bridge the gaps between everything you know, and everything your audience understands.

You know your audience. You know who they are. You know how they think, what they need, and why they need it. That’s why you made your product. You saw a problem and created a solution to solve it.

But your customer doesn’t know all that. Subconsciously they might, but they’ve been making do with what they’ve got up to now. No one else thought of the solution before you did, remember that.

Even the greatest products in the world don’t sell themselves. You need someone to connect everything you know with everything the customer doesn’t know. Marketers are here to help to show them the way.

That’s what I do. I build brands, create content, and write material that guides your customer to the right conclusion, as efficiently as possible. I think on their terms so you can focus on continuing to create products that match their needs.